Welvie. A "disruptive" new health care product that is highly sought after by top insurance companies.

Case Study

Welvie is an online surgery decision tool that helps people faced with an elective surgery make a better-informed choices. They turned a complex, often scary decision into a more friendly, simple and humane one. But they had no way of communicating it to the world. Welvie needed to tell their story.

We developed the Welvie Brand Storybook, producing a tangible design and copy structure. The storybook enabled the entire Welvie team to speak the same brand language and understand the brand’s future direction. The storybook served as a source document for the marketing team to judge marketing materials, which sped up the entire creation process.

Services provided